18 December 2023
Your featured image is one of the most important among all the images on your website.
When combined with an engaging headline, the featured image helps to capture visitors’ attention and drive more clicks to your pages and posts. And if you are running an online store, good-quality images really do the trick!
In this guide, we’ll cover everything that you need to know about WordPress featured image size:
Let’s get started!
A featured image in WordPress, sometimes called a thumbnail or header image, visually represents your posts or pages. It is prominently displayed after the heading and is often the first visual element users see, significantly increasing site traffic.
This image appears not only on the article but also on your homepage if you highlight the most recent or popular posts or your website’s search results.
Plus, it also shows when you share your post on social media platforms.
In most cases, your active WordPress theme decides whether and how featured images are shown on your site. Because featured images are so essential, the most reputable WordPress themes have them enabled.
Still, there’s the possibility that your featured images will appear differently across themes, so be sure that the files you plan to use as featured images are optimized.
Now, before you can change the size of a featured image, you must first have a featured image. Let’s go over how to add a featured image in WordPress.
To add a featured image, open any WordPress post or page. Alternatively, you can create a new one.
On the post editor, look for the Featured Image metabox. This is typically found on the right-hand side of the editor screen.
Now, click on the Set featured image link. This will open the WordPress Media Library.
From here, you can use an image that is already in the Media Library. Or upload a new image from your computer.
After selecting or uploading your image, you can add or edit the image details like title, caption, alt text, and description on the right-hand side in the Media Library. Alt text is particularly important for SEO and accessibility.
Once you’re done, click the Set Featured Image button. The image will then be set as the featured image for your post or page.
You can preview your post to see how the featured image will look. If you’re satisfied, proceed to publish or update your post.
The optimal WordPress featured image size is 1200 x 628 pixels.
This dimension is widely compatible with most pre-designed WordPress themes, ensuring your images display correctly and look professional across different layouts and devices.
In addition, you can easily change and customize the image settings in WordPress.
Simply go to Settings » Media and change your image sizes.
Have you ever wondered how large image sizes work so well on mobile devices? Well, WordPress automatically resizes your images to make them work on any screen size.
You can specify the various image sizes under Media Settings.
Did you know that when you upload an image to WordPress, it automatically generates three versions of it?
These are:
Now, why are these different versions created? Let’s explain this with an example.
Consider an image with a dimension of 1200px by 630px.
It has a file size of 86KB.
Now, we have created the same image with the dimensions of 150px by 150px. The file size is now reduced to 10KB.
If you uploaded the original picture, 1200px by 630px, and WordPress didn’t automatically resize the image, would it make sense to use the same image with a thumbnail size of 150px?
You would be slowing the page load speed and increasing the bandwidth used. Not to mention that if you were seeing the image on a mobile device with a lower screen size than a desktop, you wouldn’t need such a large image.
WordPress automatically resizing the image is certainly useful. However, they may not always be effective. For example, if a certain WordPress theme needs an image of a specific size, the usual scaling may not be enough.
In these cases, you must resize the images yourself.
To change the default image sizes, go to Settings » Media from your WordPress dashboard.
Now, change to the image sizes you want by setting the Max Width and Max Height fields.
Once you’re done, click Save Changes.
Now, any new image you upload to your WordPress will be automatically resized to the dimensions you’ve entered.
What about the older images?
To resize the existing WordPress images, you can re-upload them manually.
However, if your site has several images, this is a time-consuming process. As a result, we recommended using the Regenerate Thumbnails WordPress plugin.
This plugin lets you regenerate the thumbnail image sizes in your media library. It also helps you to delete the old and unused thumbnails. As a result, you can free up some server space.
When an article is posted on social media, the featured image stands out and gets attention.
If you want to engage your audience, you need to have the right featured image. Having the right featured image means having a high-quality image and the right image size.
Plugins improve the functionality of your WordPress site. They also make many otherwise time-consuming tasks easier, such as the different SEO plugins available.
SEO plugins give a checklist that you can follow to fulfill all of your on-page SEO ranking factors.
If you use the Yoast SEO plugin, you will have the option to add an image, title, and description for each social media. It also provides the right picture size for each social media site.
This way, you don’t have to create different posts for each platform. You can do it all from your WordPress dashboard.
While a well-crafted featured image helps attract readers, a well-optimized image helps you drive organic traffic through search engines.
Here are key steps to effectively optimize your featured images:
Use SEO-Friendly ALT Text
If an image fails to load on a webpage, the alt text will be displayed in its place. So, always include alt text (alternative text) for featured images. This improves accessibility and provides context to search engines about the image content.
It’s a good practice to add your keywords in the featured image, but avoid keyword stuffing. This helps rank your image higher on the search results page.
Optimize Image File Names
Rename image files with descriptive, keyword-rich names before uploading them to WordPress. For example, instead of ‘IMG_1234.jpg’, use ‘best-wordpress-plugins.jpg.’
Use Relevant Images
Use images that are directly relevant to the content of your post or page. The image should give context or add value to your content.
Include Captions and Titles (Optional)
Although not a direct ranking factor, captions under images can improve user engagement by providing additional context. Image titles can also be used to provide more information about an image.
Here are a few more best practices to consider while creating the ideal WordPress-featured image.
Choose High-Quality Images
Your featured images are shared among other social media platforms. So, when choosing an image or creating one, consider a scalable, higher-resolution image that looks professional and appealing.
Reflect Your Branding
Use images that align with your brand’s aesthetic and color scheme to maintain consistency and brand recognition.
Be Mindful of Copyrights and Licensing
Only use images that you own or have the right to use. Stock photos can be a good source, but ensure they are licensed for your intended use.
WordPress is one of the most user-friendly CMS platforms available, and as you can see, changing the size of a featured image is straightforward. It’s not only easy, but it’s also important.
The featured image you select will be the first thing a visitor sees when they load a page. It must grab their attention, represent the content, and be SEO-optimized. If not, the post is unlikely to do well.
With this in mind, you need to put quite a bit of effort into each featured image you create for WordPress.
That’s it from the comprehensive article on WordPress featured image size.
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