25 May 2022
Want your WordPress site to stand out in search results? Schema plugins for WordPress are the ultimate solution to boost visibility and click-through rates.
Without structured data, your content might be overlooked, leaving your site buried in the competition.
But don’t worry—this post reveals the best schema plugins for WordPress that can help you create rich snippets, improve search rankings, and attract more visitors effortlessly.
Whether you’re an SEO professional, blogger, or eCommerce site owner, these plugins make adding schema markup fast and easy.
Rich snippets are additional details that appear around your website’s link.
Schema markup is HTML code that is used to create rich snippets.
Take a look at this example.
Suppose you want to buy an LCD Writing Tablet.
You go to Google and type “LCD Writing Tablet”.
The results are seen in the image above.
As you can see, you don’t just get links to the various websites that sell the toy.
You will also get a lot of additional information to help you decide which link to click.
Amazon shows star ratings and prices.
While, Portronics also shows delivery and return policy.
Valuable pieces of information, right?
These are your rich snippets.
And if you add them to your site, you’ll naturally boost it higher on Google’s SERPs.
Technically, Rich snippets do not directly impact your site’s ranking in Google’s SERPs.
However, they can still help you rank higher on Google.
Assume you want to bake a Black Forest cake for a loved one’s birthday.
You go to Google and type “Black Forest Cake Recipe.”
You’ll get the following results:
Which recipe would you choose if you were a busy cake-lover? One with a 5-star rating and a baking time of 2 hours and 45 minutes? Or one with a 4.9-star rating and 3 hours and 45 minutes of baking time?
Obviously, you’d pick the first option.
The star rating, votes, and description encourage you to visit livforcake.com to find your recipe.
Here are some advantages of using schema markups.
Now that we’ve discussed what schema markup & rich snippets are and their benefits, it’s time to talk about how to look for the best ones.
Here are a few things we need to look for in the best schema plugins to use on your websites.
Schema is easier to learn than other programming languages or codes. However, adding them to your website is time-consuming, especially if you have a number of pages or products to add them to.
The primary goal of using a plugin is to make that process easier.
So, when looking for the best schema plugin for your WordPress site, we need a plugin that is simple to use for both beginners and advanced users.
The user interfaces must be simple enough to cover all bases when adding schema markup.
There are different types of schema. A few of these are recipes, reviews, author, company, restaurants, services, and many more. Check to see if the schema plugins support the types you’re likely to use the most.
Custom field support is another great feature of a schema plugin.
Because technology is continuously growing and evolving, who knows what information is required to be provided on your rich snippets that aren’t readily available?
As a precaution, it would be good to have a plugin that supports adding custom fields whenever possible and needed.
As previously said, adding schema is not a simple task. If you have a number of pages and products, you’d have to add them all and repeat the process.
And if something changed, you’d have to redo everything.
To avoid this, the ability to add schema with automation would be a huge benefit. This means you can apply global settings and preferences to all of your pages without having to spend hours or days doing and redoing them.
Every WordPress plugin is created differently. One of the most basic things that user check for when selecting plugins is the support that they may get when they need it.
Premium plugins are expected to have some form of support, whereas free plugins are more difficult to find.
So, it’s always good to know there is support if you need it.
Now that we’ve narrowed down what to look for in a schema plugin. Let’s dive right into the list of the best schema markup plugins for WordPress.
There are many schema markups and structured data plugins for WordPress available. We worked hard to narrow down the list to these top plugins.
Schema Pro is the best schema plugin for WordPress that makes it easy to add schema markup to your website.
With Schema Pro, you can add structured data for videos, products, events, recipes, or anything else. The best part of Schema Pro is that it does not require coding knowledge to use it. The plugin adds the correct code across your site so you can focus on creating great content.
Furthermore, this plugin also supports custom fields. As a result, allows you to add your own fields as well.
This plugin supports over 20+ schema types:
Schema Pro costs $69/year or $249 for a lifetime license.
WP Review is a powerful plugin that allows you to showcase your excellent reviews in a structured and visually appealing manner. It is great for review sites, eCommerce websites, and even blogs.
It allows you to boost customer engagement with product and service ratings and reviews by providing your review data in a structured box with the right format. This encourages search engines to include the data in their search results, increasing your website’s visibility and click-through rates.
Whether you’re selling digital downloads, physical products, or online services, WP Review makes it simple to create rich snippets with review schema for your website.
If you want to see more review plugins, check out these best WordPress review plugins.
This plugin supports 19 different types of schema for reviews and star ratings, including:
WP Review Pro costs $67/year. It also offers a limited free version that can be downloaded from WordPress.org.
All in One Schema Rich Snippets is a free schema plugin for WordPress. Despite its simplicity, it gives snippets for reviews, ratings, events, articles, and other topics.
It doesn’t offer a lot of great styles to choose from, but it does contain all you need for rich snippets on your website.
The disadvantage of using this plugin is that it does not support automation. You’ll need to manually add schema markup to each page of your website.
What makes All in One Schema Rich Snippets unique is that it is created by the same company that created SchemaPro.
So how do you decide between the two?
If you run a large online business, use Schema Pro.
If you’re just getting started and want to try something for free? Use All in One Schema Rich Snippets.
The plugins support the following schemas:
All in One Schema Rich Snippets is a free schema markup plugin downloaded from WordPress.org.
Get All in One Schema Rich Snippets
With Schema & Structured Data for WP & AMP, you can add rich snippets based on Schema.org requirements. The plugin has over 35 schema types, ranging from blog posts to news.
The conditional display field functionality allows you to include or exclude any posts or pages. You may also import data from other schema plugins.
If you use the Gutenberg WordPress editor, you can use the blocks to build your own content, and the JSON schema markup will be automatically added.
The plugins support the following schemas:
Schema & Structured Data costs $99/year. It also offers a free version that can be downloaded from WordPress.org.
Rank Math is the top WordPress SEO plugin. It includes schema and a robust range of tools to meet all of your website SEO needs.
We appreciate Rank Math (particularly Pro) because of the number of schema types it allows you to create. The fact that you can enter a competitor’s URL and start using their schema is also fantastic.
Rank Math automatically adds schema markup for you behind the scenes. This makes it easy for search bots to index your content with minimal effort. As a result, your Rich Snippet listing in the SERPs will appear higher in search results. This is done by including assets such as star ratings, business cards, and video detail markup.
Whether you have a WooCommerce store, a review site, or a blog, Rank Math can generate the schema markup you need for the best results.
To learn more about this plugin, read our complete Rank Math review.
The plugins support the following schemas:
Rank Math costs $7.99/month (billed annually). It also offers a free version that can be downloaded from WordPress.org.
AIOSEO is a complete SEO plugin for WordPress that also handles all of your schema needs. It allows you to quickly and efficiently set up your website’s schema, allowing search engines to access and display your information to the relevant people.
In less than 10 minutes, you can set the foundation for your website’s SEO and schema. Furthermore, it offers all of the SEO features you can require to rank higher.
The plugin can set up all of these schema types with just a couple of clicks:
AIOSEO starts at $49.60/year.
The most straightforward solution is to use Google’s Structured Data Testing Tool.
Enter the URL of the page you want to test, then click “Run Test,” and you’ll get the results within a minute or two.
The Google Structured Data Testing Tool can tell you if your schema markup is valid and if there are any warnings or errors.
You don’t have to fix the warnings. However, errors will prevent your rich snippet results from appearing. Therefore you must fix any errors that have been reported.
If you want a suggestion for one plugin rather than several, let us help you decide.
We think Schema Pro is the best and most feature-rich schema plugin available. With over 20 schema types, automation, content mapping, and simple setup, you can’t go wrong. It integrates with Yoast SEO (a popular choice among users) and provides custom field support, real-time testing, and other features.
Although there is no free version, they do provide a 14-day free trial, so you will have plenty of time to think if it is perfect for you.
For more, check out these other helpful resources:
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While Schema Plugins don’t directly improve rankings, they enhance rich snippets, boosting click-through rates and indirectly influencing search performance.
Most schema plugins are compatible with modern themes, but ensure your theme supports structured data integration for optimal functionality.
Many SEO plugins offer basic schema features, but dedicated schema plugins provide advanced options for better rich snippet customization.
Use tools like Google’s Rich Results Test or Schema Markup Validator to verify that your structured data is implemented and functioning properly.
Yes, Schema Plugins can improve local SEO for small businesses by adding structured data like location, hours, and reviews to enhance visibility.
Popular free Schema Plugins include Schema & Structured Data for WP & AMP and Rank Math, offering essential structured data features for better visibility.